
Amazon stock just hit a critical breaking point after surging 12% following explosive third-quarter earnings that crushed Wall Street expectations. This dramatic surge comes as the e-commerce giant delivered surprising wins across every major business segment, setting the stage for what could be a major shift in the company’s trajectory.
This analysis is for current Amazon investors, potential buyers eyeing the recent surge, and anyone tracking how mega-cap tech stocks are performing in the current market environment.
We’ll break down Amazon’s impressive third-quarter earnings results that beat analyst forecasts across revenue and profits. You’ll also discover how Amazon Web Services is driving massive cloud revenue growth, posting $33 billion in sales while competitors struggle to keep pace. Finally, we’ll examine Amazon’s bold $125 billion capital spending increase for AI infrastructure investment and what this aggressive move means for the stock’s future performance.
Amazon Stock Performance and Market Position
Current Stock Metrics and Trading Data
Amazon’s stock (AMZN) has experienced remarkable momentum, with shares trading at $245.82 as of the latest market session. The stock has surged over 10% following strong earnings results, with impressive intraday trading reaching as high as $250.50. This recent performance has pushed AMZN to surpass its previous record high of $242.06 set on February 4, 2025.
The current trading metrics reveal significant investor interest, with volume reaching 120,332,888 shares – nearly triple the average daily volume of 44,868,081. The stock’s 52-week range spans from $161.38 to $250.50, demonstrating the substantial recovery and growth trajectory over the past year. With a market capitalization of $2.623 trillion, Amazon maintains its position as one of the most valuable companies in the market.
Key valuation metrics show a trailing P/E ratio of 37.55 and forward P/E of 28.57, indicating investor confidence in future earnings growth. The company’s profit margin stands at an impressive 10.54%, while return on equity reaches 24.77%, reflecting strong operational efficiency.
Year-to-Date Performance Compared to Megacap Peers
Amazon’s AMZN stock has delivered exceptional returns with a 29.03% increase over the past year, significantly outperforming many market benchmarks. The stock has shown consistent momentum with an 11.68% rise compared to the previous week and a substantial 14.05% monthly gain, highlighting the accelerating positive sentiment following recent earnings results.
This performance positions Amazon favorably among megacap technology stocks, particularly as the broader tech sector experiences recovery. The stock’s beta coefficient of 1.31 indicates higher volatility compared to the overall market, but recent trends show this volatility working in investors’ favor with strong upward momentum.
The company’s market capitalization has increased by 3.00% over the last week alone, reaching $2.38 trillion, solidifying its position among the world’s most valuable companies. Amazon’s revenue of $670.04 billion over the trailing twelve months demonstrates the scale and resilience of its business model across multiple segments.
Analyst Ratings and Price Target Upgrades
Professional analysts maintain overwhelmingly positive sentiment toward AMZN stock, with recent rating actions reinforcing bullish expectations. TD Cowen recently maintained its “Buy” rating while significantly raising the price target from $255 to $300, representing substantial upside potential from current levels.
The analyst community’s consensus reveals strong confidence in Amazon’s trajectory, with price targets ranging from a minimum of $240 to a maximum of $335. The average analyst price target of $287.57 suggests considerable room for growth from current trading levels, indicating continued optimism about the company’s fundamental prospects.
Current analyst recommendations show a predominant “Strong Buy” and “Buy” consensus, reflecting confidence in Amazon’s diversified business model and growth initiatives. The recent earnings beat, where actual EPS of $1.95 exceeded estimates of $1.57 by 24.34%, has further strengthened analyst confidence and contributed to the recent price target upgrades across Wall Street firms.
Third Quarter Earnings Results That Beat Expectations
Revenue Growth of 13% Reaching $180.17 billion
Amazon’s third quarter earnings delivered impressive results with net sales surging 13% to $180.2 billion compared to $158.9 billion in the same quarter of 2024. This substantial growth demonstrates Amazon’s resilience and market dominance across multiple business segments. Notably, excluding the favorable $1.5 billion impact from foreign exchange rates, the company still achieved a robust 12% growth rate, underscoring the organic strength of its business operations.
The revenue performance was distributed across Amazon’s key segments with remarkable consistency. The North America segment led the charge with sales increasing 11% year-over-year to $106.3 billion, representing the lion’s share of total revenue. The International segment showed even stronger momentum with 14% year-over-year growth reaching $40.9 billion, though this growth rate moderates to 10% when foreign exchange fluctuations are excluded. Amazon Web Services (AWS) delivered the most impressive segment performance with a 20% year-over-year increase to $33.0 billion, signaling strong demand for cloud services and AI infrastructure.
Earnings Per Share Exceeding Analyst Estimates at $1.95
The AMZN stock performance was significantly boosted by earnings per share results that substantially beat Wall Street expectations. Amazon reported adjusted earnings of $1.95 per diluted share, representing a remarkable 33% increase from the previous year’s $1.43 per share. This figure easily surpassed analyst forecasts of $1.57, demonstrating Amazon’s ability to deliver superior profitability across its diverse business portfolio.
The strong earnings performance was supported by net income growth to $21.2 billion in the third quarter, compared to $15.3 billion in the same period of 2024. However, it’s important to note that these results included pre-tax gains of $9.5 billion from Amazon’s strategic investments in Anthropic, PBC, highlighting the company’s forward-thinking approach to AI technology investments. Even accounting for these gains, the underlying operational performance remained strong, reflecting improved efficiency and cost management across business segments.
Operating Profit Distribution Across Business Segments
Amazon’s operating income remained steady at $17.4 billion in the third quarter, matching the previous year’s performance despite facing significant one-time charges. The company absorbed $2.5 billion in costs related to a Federal Trade Commission legal settlement and an additional $1.8 billion in estimated severance costs. Without these special charges, operating income would have reached an impressive $21.7 billion, representing a 25% increase year-over-year.
The segment-wise operating profit distribution reveals the strategic positioning of Amazon’s business units. AWS continued to be the primary profit engine, generating $11.4 billion in operating income compared to $10.4 billion in the previous year, showcasing the high-margin nature of cloud services. The North America segment produced $4.8 billion in operating income, which would have been $7.3 billion excluding the FTC settlement charge, compared to $5.7 billion in the prior year. The International segment maintained stable profitability with $1.2 billion in operating income, slightly down from $1.3 billion in 2024, indicating ongoing investments in global market expansion and infrastructure development.
Amazon Web Services Driving Cloud Revenue Growth
AWS Revenue Climbing 20% to $33 Billion Quarterly
Amazon Web Services demonstrated remarkable resilience in the third quarter, with AWS cloud growth reaching 20% year-over-year to generate $33 billion in revenue. This performance exceeded Wall Street expectations of $32.42 billion, representing growth of 18.1% from the previous year. The substantial revenue figure underscores AWS’s dominant position in the cloud infrastructure market, with its quarterly revenue more than doubling Google Cloud’s $15.16 billion.
CEO Andy Jassy emphasized that AWS is “growing at a pace we haven’t seen since 2022,” driven by strong demand for AI infrastructure and core cloud services. This acceleration addresses previous investor concerns about Amazon’s ability to capitalize on the artificial intelligence boom. Wall Street analysts celebrated this AWS comeback as a potential turning point for Amazon stock performance, with the cloud division’s growth helping to propel AMZN stock gains of more than 11% in early trading following the earnings announcement.
Operating Income of $11.4 Billion from Cloud Services
The financial strength of Amazon Web Services becomes even more apparent when examining its operating income metrics. AWS generated $11.4 billion in operating income during the third quarter, representing a 9% increase from the previous year and significantly beating analyst estimates. This operating income figure accounts for approximately two-thirds of Amazon’s total operating profit, highlighting the cloud division’s critical importance to the company’s overall financial performance.
The robust operating margins demonstrate AWS’s ability to efficiently scale its infrastructure investments while maintaining profitability. This financial performance provides Amazon with substantial resources to reinvest in AI infrastructure and compete effectively against rivals in the rapidly evolving cloud computing landscape.
Competitive Positioning Against Google and Microsoft Cloud Offerings
Now that we have covered AWS’s impressive financial metrics, it’s essential to examine how Amazon Web Services stacks up against its primary cloud competitors. While Microsoft Azure recorded 40% growth and Google Cloud achieved 34% expansion during the same quarter, AWS’s massive scale amplifies the impact of its 20% growth rate. The sheer magnitude of AWS’s $33 billion quarterly revenue dwarfs Google Cloud’s performance and maintains Amazon’s leadership position in the cloud infrastructure market.
Market analysts noted that there had been growing concern about AWS losing market share to Microsoft Azure and Google Cloud in recent quarters. However, the third-quarter results demonstrate that AWS has successfully positioned itself to capitalize on the AI infrastructure demand. As portfolio manager Jed Ellerbroek from Argent Capital observed, investors had been expecting an AWS boost in the fourth quarter or early next year, but “it’s already come this quarter.”
Amazon’s competitive response includes the official opening of its $11 billion AI data center called Project Rainier, designed to train and run models from Anthropic. This strategic investment, combined with Amazon’s $8 billion investment in Anthropic, positions AWS to compete more effectively against cloud partnerships involving Google, Meta, and Oracle that have emerged in recent months.
Digital Advertising Business Expansion and Profitability
24% Revenue Jump to $17.7 Billion in Advertising
Amazon’s advertising services revenue demonstrated remarkable momentum in the third quarter, surging 24% year-over-year to reach $17.7 billion. This impressive growth significantly exceeded Wall Street expectations and represents one of the strongest performance metrics across Amazon’s diverse business segments. The advertising revenue encompasses multiple revenue streams including sales to sellers and vendors on Amazon’s platforms, as well as advertisements across Prime Video and the company’s expanding display advertising network.
CEO Andy Jassy specifically highlighted the strong performance during the earnings call, noting that live sports programming generated exceptional interest from advertisers during upfront negotiations for the 2025-26 period. The company exceeded its own internal expectations for upfront commitments, achieving significant growth across all advertising categories.
High-Margin Growth Opportunities in Advertising Segment
The advertising business continues to represent one of Amazon’s highest-margin opportunities, contributing substantially to the company’s overall profitability. With operating margins reaching 9.7% in the quarter, the advertising segment plays a crucial role in driving these strong financial metrics. The high-margin nature of digital advertising allows Amazon to monetize its vast customer base and traffic without the traditional overhead costs associated with physical product fulfillment.
Amazon’s advertising platform benefits from its unique position as both a marketplace and content provider, creating multiple touchpoints for advertiser engagement. The integration of artificial intelligence into the advertising ecosystem further enhances profitability potential. In September, Amazon announced an agentic AI tool and creative studio that can plan and execute entire creative processes in hours rather than weeks, significantly reducing operational costs while improving advertiser efficiency.
Multiple Revenue Streams Beyond Core Retail Operations
Amazon’s advertising business has evolved far beyond simple product placement within its core retail operations. The company’s burgeoning demand-side platform (DSP) business now enables advertisers and media buyers to purchase inventory across major subscription streaming platforms including Netflix, Disney+, HBO Max, Paramount+, Peacock, Tubi, and Fox One, creating a comprehensive advertising ecosystem.
Prime Video serves as a particularly strategic component of this diversified approach. The platform’s ad-supported audience has grown to over 130 million users in the U.S. alone, representing a 37% increase in monthly viewing hours. When combined with Amazon’s other entertainment properties including Twitch, MGM Studios, Wondery, and Amazon Music, the company reaches an average monthly ad-supported audience exceeding 300 million globally.
The entertainment portfolio delivered strong content performance that directly supports advertising revenue growth. Prime Video’s “The Summer I Turned Pretty” Season 3 exceeded Season 2 viewership by 65%, while “Thursday Night Football” averaged 15.3 million viewers, representing a 16% increase over the previous season. The successful launch of NBA on Prime further strengthened Amazon’s sports programming portfolio, creating premium advertising inventory that commands higher rates and generates sustained advertiser interest.
Capital Expenditure Increases for AI Infrastructure Investment
Raised spending forecast to $125 billion for 2025
Amazon’s AI investment strategy took a decisive turn with the company raising its capital expenditure forecast to approximately $125 billion for 2025, marking a substantial increase from the previous projection of $118 billion. This significant uptick in spending reflects Amazon’s aggressive pursuit of AI infrastructure dominance, with finance chief Brian Olsavsky emphasizing during the earnings call that the company will “continue to make significant investments, especially in AI.”
The market responded favorably to this increased spending commitment, with AMZN stock surging 11% following the announcement. This positive reaction stands in stark contrast to competitors like Meta, whose similar AI spending announcements triggered stock declines. The divergence highlights investors’ confidence in Amazon’s unique position to monetize AI infrastructure through both external AWS sales and internal operational improvements across its retail and advertising businesses.
Unlike pure-play AI investments that may take years to generate returns, Amazon’s approach creates immediate revenue streams through AWS while simultaneously reducing internal costs across its $280 billion retail operation. This dual monetization model allows the company to recover value from AI infrastructure investments through improved inventory forecasting, enhanced fraud detection, and optimized advertising algorithms.
Expected further increases in 2026 capital expenditures
Looking ahead to 2026, Amazon’s leadership has signaled that capital expenditure growth will continue accelerating beyond the already substantial 2025 levels. Brian Olsavsky explicitly stated that “the number will grow in 2026,” indicating the company’s long-term commitment to AI infrastructure development. This forward guidance suggests Amazon views the current spending surge not as a temporary investment burst, but as the foundation of a sustained competitive advantage in the AI-driven economy.
The company frames this escalating investment as “a massive opportunity with the potential for strong returns on invested capital over the long term.” This confidence stems from Amazon’s ability to fund growth from its robust operating cash flow, which rose 16% to $130.7 billion on a trailing twelve-month basis. The strong cash generation capability positions Amazon to maintain aggressive AI spending without compromising financial stability or requiring external financing.
Amazon’s willingness to increase spending further while competitors face investor skepticism demonstrates the company’s structural advantages in AI infrastructure monetization. The combination of immediate AWS revenue generation and internal operational improvements creates a self-funding growth engine that can sustain higher capital allocation levels than competitors relying solely on future AI application revenues.
Leading megacap competitors in AI infrastructure spending
Amazon now stands among the technology industry’s most aggressive AI infrastructure investors, joining a collective effort by major tech companies that exceeds $380 billion in combined capital expenditures. This massive spending race includes Alphabet with its raised forecast of $91-93 billion, Microsoft’s projected minimum of $94 billion for fiscal 2026, and Meta’s $70-72 billion commitment, positioning Amazon’s $125 billion investment as a market-leading commitment to AI infrastructure.
The competitive landscape reveals distinct approaches to AI investment monetization. While Google benefits from predictable cloud earnings and Microsoft leverages its expansive Azure service stack, Amazon’s integrated retail-plus-cloud model creates unique structural advantages. The company can price AWS services competitively because it recovers additional value through internal efficiency gains across retail, logistics, and advertising operations.
Amazon’s position differs fundamentally from competitors like Meta, which generates 98% of revenue from advertising and lacks immediate AI monetization pathways. In contrast, Amazon’s diversified revenue streams – spanning online stores (39%), third-party seller services (24%), AWS (17%), and advertising (9%) – create multiple channels for AI investment returns. This diversification provides both immediate external revenue through AWS sales and internal cost savings across operational segments, establishing Amazon as uniquely positioned to sustain and benefit from massive AI infrastructure spending levels.
Corporate Restructuring and Workforce Changes
14,000 Corporate Employee Layoffs Announced
Amazon announced a major workforce reduction affecting 14,000 corporate employees, marking one of the most significant restructuring moves in the company’s history. The layoffs were communicated to employees through a message from Beth Galetti, senior vice president of People Experience and Technology at Amazon, outlining the company’s commitment to supporting affected workers through the transition.
The cuts impact multiple divisions across Amazon’s corporate structure, including Human Resources (known as People Experience and Technology), Operations, Devices and Services, and Amazon Web Services. To facilitate the process, managers of affected teams completed mandatory training sessions to prepare for communicating with staff, followed by email notifications sent to employees.
Amazon is providing comprehensive support for displaced workers, including 90 days to search for new internal roles, with recruiting teams prioritizing internal candidates to maximize redeployment opportunities. For employees unable to secure new positions within the company, Amazon offers transition support including severance pay, outplacement services, and continued health insurance benefits.
This workforce reduction represents part of Amazon’s broader effort to address overhiring that occurred during the pandemic’s surge in demand and to reduce operational expenses across the organization.
Cultural Transformation to Reduce Bureaucratic Layers
Now that we’ve examined the scale of the layoffs, it’s crucial to understand CEO Andy Jassy’s strategic rationale behind these decisions. During Amazon’s quarterly earnings call, Jassy emphasized that the layoffs weren’t primarily financially driven or AI-related, but rather focused on cultural transformation.
“Really, it’s culture,” Jassy explained, describing the cuts as a cultural reset aimed at maintaining agility during the current technology transformation. The CEO highlighted how Amazon’s rapid corporate headcount growth—which tripled between 2017 and 2022—had created excessive management layers that slowed decision-making processes.
Jassy’s vision centers on operating “like the world’s largest startup,” requiring the company to eliminate bureaucratic structures that weaken employee ownership and autonomy. He specifically referenced how additional management layers can undermine the ownership of front-line workers who handle “two-way door decisions”—those that should be made quickly at the operational level.
The cultural transformation initiative includes previous efforts such as launching a program to identify inefficiencies through an anonymous complaint system, which generated approximately 1,500 responses and resulted in over 450 process changes. Additionally, Amazon implemented a strict return-to-office policy, though this didn’t produce sufficient voluntary departures to avoid the larger layoff round.
Total Workforce Maintaining 1.58 Million Employees
Despite the significant corporate restructuring, Amazon continues to maintain a massive global workforce of 1.58 million employees. The 14,000 corporate layoffs represent a strategic rebalancing rather than a wholesale reduction in Amazon’s operational capacity, as the company continues to require substantial human resources across its diverse business operations.
This workforce scale demonstrates Amazon’s continued commitment to maintaining its market position across e-commerce, cloud computing, digital advertising, and logistics operations. While corporate roles are being streamlined, the company’s operational workforce remains largely intact to support its extensive fulfillment networks, delivery operations, and customer service functions.
The layoffs specifically target corporate positions where Amazon identified redundancies and bureaucratic inefficiencies, while preserving the frontline workforce essential for day-to-day operations. Amazon took a $1.8 billion severance-related charge in the quarter related to these layoffs, reflecting the company’s substantial investment in supporting affected employees through the transition process.
This strategic approach aligns with broader tech industry trends, as Amazon joins companies like Microsoft in trimming corporate headcount while simultaneously investing heavily in AI infrastructure and maintaining operational capabilities necessary for continued growth and market competitiveness.
Core Online Retail Business Performance
10% Growth in Online Stores Revenue
Amazon’s core online retail business demonstrated remarkable resilience with a solid 10% growth in revenue during the third quarter. This performance underscores the enduring strength of Amazon’s e-commerce platform despite increasing competition in the digital marketplace. The online stores segment, which represents the foundation of Amazon’s business model, continues to generate substantial revenue streams that support the company’s diversified growth strategy.
The 10% growth rate reflects Amazon’s ability to maintain momentum in its traditional retail operations while simultaneously expanding into high-growth areas like cloud computing and digital advertising. This consistent performance in online stores revenue provides the stable cash flow necessary to fund Amazon’s aggressive investments in AI infrastructure and other emerging technologies.
Impact of Prime Day Discount Events on Quarterly Results
Prime Day events played a crucial role in boosting Amazon’s quarterly performance, with the July discount event directly contributing to the strong online stores revenue growth. These strategically timed promotional events have become a cornerstone of Amazon’s retail strategy, driving significant customer engagement and purchase volume during specific periods.
The inclusion of Prime Day results in the third quarter demonstrates how Amazon leverages its exclusive membership program to create concentrated revenue spikes. These events not only generate immediate sales but also strengthen customer loyalty and drive Prime membership subscriptions, creating a compound effect on long-term revenue growth. The timing of Prime Day in July particularly benefited the Q3 results, showcasing Amazon’s sophisticated approach to seasonal retail planning.
International Market Expansion with $20 Billion in E-commerce Exports
Now that we have covered the domestic performance, Amazon’s international expansion efforts represent a significant growth driver for the company’s global e-commerce ambitions. The company has achieved an impressive milestone with $20 billion in e-commerce exports, highlighting its success in penetrating international markets and establishing cross-border trade relationships.
This substantial export volume demonstrates Amazon’s capability to facilitate global commerce through its platform, connecting sellers with international buyers across multiple markets. The $20 billion figure reflects not only direct sales but also the broader ecosystem Amazon has built to support international trade, including logistics, payment processing, and customer service infrastructure.
The international expansion strategy has positioned Amazon as a critical facilitator of global e-commerce, enabling businesses of all sizes to access international markets through Amazon’s established infrastructure. This export capability strengthens Amazon’s competitive moat by creating network effects that become increasingly valuable as more sellers and buyers join the platform across different geographic regions.
Amazon’s remarkable third-quarter performance demonstrates why the tech giant remains a dominant force across multiple business segments. With AWS driving cloud revenue growth of 20% to $33 billion, digital advertising surging 24% to $17.7 billion, and overall revenue beating expectations at $180.17 billion, Amazon has proven its ability to capitalize on the AI boom while maintaining strength in its core retail operations. The company’s decision to increase capital expenditure forecasts to $125 billion for 2025 signals aggressive investment in AI infrastructure that positions it ahead of competitors.
The 12% stock surge following these earnings results reflects investor confidence in Amazon’s strategic direction, despite the significant workforce restructuring affecting 14,000 corporate employees. With analyst price targets reaching $267.79 and strong buy recommendations from major firms, Amazon appears well-positioned to benefit from the continued expansion of cloud computing and AI services. For investors seeking exposure to the next phase of technological innovation, Amazon’s comprehensive ecosystem and substantial AI investments make it a compelling choice at this critical juncture.

